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    Home » Our news

    OUR NEWS

    Month after month, discover the highlights of our agency: international travel, corporate projects, inspirations, event industry insights and behind-the-scenes moments from our team on the French Riviera and beyond.

    Here, we share what fuels our expertise: meaningful encounters, hospitality discoveries, major industry events and the experiences that shape our future proposals for clients.

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    Final call for the Monaco GP 🏁 The Monaco Grand P Final call for the Monaco GP 🏁

The Monaco Grand Prix starts on Friday, June 5, and the last available spots are expected to sell out this week
Private terraces, VIP spaces, corporate hospitality or tailor-made experiences: there is still time to plan a last-minute Grand Prix experience

For any request, contact us directly
📩 DM us or get in touch with our team

#MonacoGP #F1Monaco #MonacoGrandPrix #VIPExperience #IncentiveConcept
    ✨ 26 years of expertise, a team full of energy, an ✨ 26 years of expertise, a team full of energy, and one mission: creating corporate experiences that leave a lasting impression

Behind Incentive Concept, there are above all faces, personalities, ideas… and a true passion for tailor-made events

From Monaco and the French Riviera, we design and coordinate incentive trips, seminars, corporate events, VIP experiences and Grand Prix hospitality for clients from all over the world

Alongside Laurence, the agency’s founder and the driving force behind Incentive Concept for 26 years, a new generation is now part of the adventure: Karla Marie, Valentine, Charlotte, Andréa, as well as Julie, our freelance partner, who supports us on various projects

A 100% women team, complementary, creative and responsive, moving forward with the same ambition: turning every request into a seamless, elegant and memorable experience

Welcome behind the scenes of Incentive Concept 💫

#IncentiveConcept #MonacoEvents #FrenchRivieraEvents #DMCMonaco #MICE
    Cannes, but make it unforgettable ✨ A few days whe Cannes, but make it unforgettable ✨
A few days where every moment turned into an experience, the kind that stays with you

From a perfume creation workshop at Molinard, diving into French craftsmanship,
to a stay at Five Seas Hotel Cannes (Inwood Hotels) with a city tour alongside Charlotte Cejudo, a Sothys signature massage and dinner at Roof…
⛵ Sailing the coastline on a catamaran
🍽️ Ending with an exceptional evening at Villa Miraé, curated by Mauro Colagreco

And of course, the people who made it even more special : Julia Amouyal, Nicolas Robarday and Hugo Boni 🤍

This is exactly why we do what we do
Creating moments. Sharing emotions. Designing the unforgettable

#FamTrip #Cannes #FrenchRiviera #LuxuryTravel #IncentiveTravel
    Monaco goes fully electric ⚡️🏁 This weekend, the P Monaco goes fully electric ⚡️🏁
This weekend, the Principality shifts gears for the Monaco E-Prix

An iconic circuit, a new kind of energy, and an atmosphere… charged to the maximum
A new era of racing where performance meets innovation, without losing any of the intensity that makes Monaco legendary
A unique weekend blending technology, spectacle, and pure adrenaline

#Monaco #MonacoEPrix #FormulaE #Motorsport #HighVoltage
    J-30 🏁 In one month, the Monaco Grand Prix return J-30 🏁

In one month, the Monaco Grand Prix returns
A unique weekend where Monaco becomes the stage for one of the most spectacular events in the world

More than a race, an atmosphere
More than an event, an experience

Final moments to book and secure the last remaining availability
The countdown is on

#Monaco #MonacoGP #Formula1 #Motorsport #RaceWeekend
    Our new website is live ✨ A new design, a clearer Our new website is live ✨
A new design, a clearer vision, and an experience that truly reflects who we are

At Incentive Concept, we create tailor-made experiences across the French Riviera, from corporate events and incentive travel to exclusive hospitality, including the Monaco Grand Prix
This new platform has been designed to inspire, immerse, and showcase our expertise in a more intuitive and refined way

Discover it now via the link in bio ✨

#luxuryevents #monaco #frenchriviera #hospitality #corporateevents
    A journey to remember on the French Riviera ✨ Ove A journey to remember on the French Riviera ✨

Over four exceptional days, Julie from our team had the pleasure of welcoming and accompanying 70 distinguished guests from India for a luxury retreat across Monaco and Cannes
From a sun-filled maxi-catamaran cruise along the Riviera to a vintage car ride through the iconic Monaco Grand Prix circuit, every moment was designed to blend elegance, authenticity, and discovery
Guests also enjoyed exceptional dinners in remarkable venues, before experiencing a highlight of the program: an exclusive day at the Rolex Monte-Carlo Masters 🎾

An immersive journey into the very best of the destination, where every detail matters

#frenchriviera #monaco #luxurytravel #incentivetravel #corporateevents
    A look back at an exceptional fam trip on the Rivi A look back at an exceptional fam trip on the Riviera ✨

Recently, our team had the pleasure of organizing a fam trip in collaboration with the @royalriviera, showcasing the very best of the destination
From private transfers to iconic experiences, including the @casinosmontecarlo , the @villaephrussi , a stay at the Royal Riviera, lunch at @lachevredor , and exclusive moments at the @rolexmontecarlomasters , every detail was designed to immerse our guests in the Riviera lifestyle

Because the best way to design exceptional experiences… is to live them first ✨

A heartfelt thank you to our partners for their trust
A very special thank you to Hugo Laurens from Hôtel Royal-Riviera and Laure-Eva Nehr from La Chèvre d’Or for their exceptional support, generosity, and dedication throughout this experience. Their contribution played a key role in making this fam trip such a success.

🙏 Special thanks to our participants:
Aurelie Deroyer (1889 Experience)
Delphine Col (Eventeam)
Mathilde Alonso (MY DMC)
Cedrice Onillon (Agence Lully)
Matthieu Depond (Mazarine)

#frenchriviera #famtrip #luxurytravel #monaco #rivieraexperience hospitality incentivetravel
    Experience the Grand Prix differently ⚓✨ On the oc Experience the Grand Prix differently ⚓✨
On the occasion of the Monaco Historic Grand Prix, our guests enjoyed an exclusive experience aboard a 33-meter yacht, right at the heart of the circuit

From private tender transfers to bespoke service and gastronomy by Meta e Meta, every detail was carefully designed to offer a fully immersive experience
A unique way to feel the intensity of the race… while enjoying the comfort and elegance of a privileged setting

A heartfelt thank you to our clients for their trust ✨
We create experiences that stay with you

#monacogp #luxuryhospitality #yachtexperience #monacolife #f1hospitality
    A timeless weekend in Monaco 🏁✨ The Monaco Histor A timeless weekend in Monaco 🏁✨

The Monaco Historic Grand Prix has come to an end, once again bringing the Principality to life through its rich automotive heritage
Between legendary cars, an iconic circuit, and suspended moments overlooking the Mediterranean, each image tells a story, one of timeless passion
Congratulations to all drivers and to the winners of each category, who delivered a spectacle worthy of Monaco’s legendary status 👏

Monaco remains, without a doubt, a stage like no other

#monacohistoricgrandprix #monaco #classiccarsculture #rivieraexperience #timelessmoments
    The Monaco Historic Grand Prix is just around the The Monaco Historic Grand Prix is just around the corner… 🏁✨

In just a few days, Monaco will once again embrace the timeless elegance of motorsport, with iconic cars and a truly unique atmosphere
For this edition, we are offering several hospitality options, including terraces and yachts, to experience the event in exceptional conditions

A limited number of places remain available

For those considering a last-minute experience… it’s still possible
📩 Contact us for more information

#monacohistoricgrandprix #monaco #classiccarsculture #luxuryexperience #eventluxury
    Experience the Monaco Grand Prix differently 🏁✨ In Experience the Monaco Grand Prix differently 🏁✨
In Monaco, Formula 1 is not just watched. It is lived ! 

At the heart of our Club F1 experience, every detail is designed to turn your weekend into something truly exceptional: refined catering, open bar, music, wellness area with spa and massages, driving simulator, and exclusive Q&A sessions with a former driver

Between adrenaline and elegance, every moment becomes an experience in itself
A place you come for Formula 1… and stay for everything else

Limited availability
📩 Contact us to learn more

#monacogp #formula1 #clubf1 #luxuryexperience #f1experience
    Nous revenons de 2 journées à Nice à l’occasion de Nous revenons de 2 journées à Nice à l’occasion de Rendez-vous en France 2026 🇫🇷✨

2 jours rythmés par des rencontres inspirantes, des échanges internationaux… et surtout de nouvelles opportunités à imaginer

Au booth D32, nous avons partagé bien plus que des prestations : une vision. Celle de voyages incentive pensés comme de véritables expériences, entre Riviera et Monaco, et de moments d’exception autour de la Formule 1, au cœur de l’un des événements les plus iconiques au monde

Chaque échange ouvre la porte à de nouveaux projets, toujours plus créatifs, exclusifs et sur-mesure
Merci à toutes les personnes rencontrées pour leur confiance, et à Atout France pour cette belle édition

Et si le prochain projet était le vôtre… ✨

———————————

2 days filled with inspiring meetings, international exchanges… and above all, new opportunities to imagine.

At booth D32, we shared more than services, we shared a vision.
A vision of incentive travel as true experiences, between the French Riviera and Monaco, and of exceptional moments built around Formula 1, at the heart of one of the world’s most iconic events.

Each conversation opens the door to new projects, always more creative, exclusive and tailor-made.

A sincere thank you to everyone we met for their trust, and to Atout France for this great edition.

What if your next project started here… ✨

#RDVF #monaco #frenchriviera #mice #luxuryexperience
    Not just race weekend, a private Grand Prix house Not just race weekend, a private Grand Prix house above Sainte-Dévote 
Welcome to Club F1 ! 
✨ Private tables 
✨ Exclusive floor takeover 
✨ All-inclusive Monaco experience 

Monaco Grand Prix 2026, now booking ! 

#MonacoGP #F1Lifestyle #RaceWeekend #F1Hospitality DestinationGrandPrix MonacoExperience LuxuryEvent
    Mission complete for the Côte d’Azur promotion tou Mission complete for the Côte d’Azur promotion tour in the United States ✨

Alongside Côte d’Azur France Tourisme and Atout France USA, Charlotte represented Incentive Concept across several key stages in North America, starting in Houston and Chicago, before continuing on to Boston and Montréal

Meaningful exchanges with American market players confirmed a strong interest in authentic, tailor-made and place-driven experiences, designed to resonate throughout the year

A mission clearly focused on business development, driven by the quality of discussions and a shared ambition to turn inspiration into concrete collaborations

Looking ahead, with the Côte d’Azur at the heart of future projects

#IncentiveConcept  #InternationalEvents  #MICE  #FrenchRiviera  #DestinationManagement
    One week before Valentine’s Day… ✨ In Monaco, cel One week before Valentine’s Day… ✨

In Monaco, celebrating Valentine’s Day is all about the details
A discreet table overlooking the sea
A night in an exceptional hotel
A moment designed just for two

Three ways to celebrate differently :
❣️A romantic dinner in one of the Riviera’s iconic restaurants
❣️An elegant getaway combining hotel stays, wellness and Mediterranean views
❣️A helicopter flight to admire the Riviera from above

Because some occasions deserve to be perfectly orchestrated
Contact us to design your Valentine’s Day escape in Monaco💌

#IncentiveConcept #ValentinesInMonaco #LuxuryMoments #RivieraLifestyle #QuietLuxury
    Our dear Charlotte had the pleasure of taking part Our dear Charlotte had the pleasure of taking part in an international prospection mission in Mexico, alongside the CRT Provence-Alpes-Côte d’Azur and with the support of Atout France, proudly representing Incentive Concept ✨

Five intense and inspiring days of meetings and exchanges with tour operators, agencies and key tourism players from the Canadian, American, Mexican and Brazilian markets

Beyond the meetings, this mission was about building strong connections, sharing a vision of the French Riviera, and promoting tailor-made experiences designed to travel beyond peak seasons

A great collective dynamic, meaningful conversations, and valuable momentum for future collaborations

We are always proud to represent Monaco and the Riviera’s excellence on the international stage

#IncentiveConcept #InternationalEvents #MICE #DestinationManagement #FrenchRiviera
    Back to the Rallye Automobile Monte-Carlo 🏁 Monac Back to the Rallye Automobile Monte-Carlo 🏁

Monaco once again came alive to the rhythm of the Rallye Automobile Monte-Carlo, in an intense and elegant atmosphere

Congratulations to Oliver Solberg, winner of this edition and the youngest driver in history to claim victory in the event 🏆

With carefully selected viewpoints and hospitality spaces designed to experience the race in the best conditions, sheltered when the weather joins the game, Incentive Concept supports every moment, close to the action, even in the heart of winter

In Monaco, major events take place all year round
And next year, we’ll be there again to scout the finest rally viewpoints and design bespoke experiences, whatever the conditions

#RallyeMonteCarlo #MonacoEvents #MotorsportLifestyle #LuxuryHospitality #IncentiveConcept
    Instagram post 18069992933381337 Instagram post 18069992933381337
    At Incentive Concept, we believe the best ideas ar At Incentive Concept, we believe the best ideas are born from shared experiences ✨

This year, our team came together for an internal incentive trip in Abu Dhabi, built around a common passion: Formula 1
Beyond the race, it was about travel, discovery and team spirit

Because living what we design for our clients is part of our DNA
Travel is not just a destination, it’s a way to build stronger teams

#IncentiveConcept #VoyageIncentive #TeamExperience
#LuxuryIncentives #MICE #CorporateTravel
#AbuDhabi #AgencyLife #BehindTheScenes
    Monaco Grand Prix 2026 Hospitality : last VIP & corporate opportunities Grand Prix

    Monaco Grand Prix 2026 Hospitality : last VIP & corporate opportunities

    A unique moment to secure one of the most exclusive corporate hospitality experiences in the…
    admin8496
    admin8496April 21, 2026
    Why organise a winter incentive on the French Riviera & Monaco Incentive

    Why organise a winter incentive on the French Riviera & Monaco

    A quieter Riviera, greater flexibility and exclusive experiences for corporate events   A different side…
    admin8496
    admin8496March 13, 2026
    An immersive incentive journey to Modène & Maranello Incentive

    An immersive incentive journey to Modène & Maranello

    A Italian craftsmanship, gastronomy & automotive excellence at the heart of the experience   A…
    Charlotte Le Bouder
    Charlotte Le BouderJanuary 15, 2026
    The Incentive Concept team at the 2025 Abu Dhabi Grand Prix Yas Marina Circuit at sunset during the Abu Dhabi Grand Prix – premium Formula 1 corporate hospitality and luxury incentive eventGrand Prix

    The Incentive Concept team at the 2025 Abu Dhabi Grand Prix

    A strategic international event to strengthen our Formula 1® hospitality expertise.   A must-attend event…
    Charlotte Le Bouder
    Charlotte Le BouderDecember 7, 2025

    Incentive Concept

    23 Boulevard Albert 1er | MC 98000 Monaco

    +377 93 50 97 90 - info@incentiveconcept.com

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